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Do you have a 5-year marketing plan for your business?
Staying ahead of the competition requires more than a good product or service. A well-defined and comprehensive marketing strategy is the backbone of any successful business endeavour. While…
4 min read
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Setting up a newsletter for your business
If you have been following digital marketing professionals and gurus online, one of the big things you will hear is the importance of owning the control to access…
4 min read
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Managing Your Content Team Effectively
You have hired a great content team for your B2B business and completed the first step in achieving great results from content marketing initiatives. The next big step…
4 min read
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Who are you?
There is a Telugu song titled “Nuvvu Nuvvu Kadhu” from a movie called “Yevade Subramanyam.” If you have heard the song, you will realise that the titles we…
4 min read
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Are you telling your brand story?
Customers no longer only care about the quality or price of a product or service. They want to know what is the story behind the brand. The big…
4 min read
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Why is it important to reuse content across platforms?
As a business, you spend a lot of time ideating, drafting, proofreading, designing and publishing content. Once you do that, you spend time distributing the content across various platforms. What…
4 min read
