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Starting with Account-Based Marketing for Your Business
Companies are constantly seeking new ways to reach their target audiences effectively. One recent strategy that has gained significant traction is Account-Based Marketing (ABM). ABM is not a…
4 min read
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Rethinking Content Marketing in the Times of AI-Generated Content
One of the most transformative changes in Marketing in recent years has been the rise of AI-generated content. While content marketing has always required human creativity and effort,…
4 min read
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Why Teaching Failure is Crucial for Marketing Teams
We always focus on discussing a successful campaign, the increase in sales figures, and the excitement of positive customer feedback. However, a lesser-discussed yet equally important aspect of…
4 min read
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The true cost of setting up a marketing team in India.
Are you looking at building an in-house marketing team? After all, it is the engine that drives growth, builds brand awareness, and improves customer engagement for your business.…
4 min read
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Understanding the Need for Content Distribution
Creating high-quality content is just the beginning of a successful marketing strategy. Whether you’re a budding blogger, a growing business, or an established brand, the true power of…
4 min read